SellerScope — Madison Method

01 — Demand Pressure Index

Where buyer demand actually sits right now

Demand Pressure Index

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0 = no demand · 100 = peak pressure

Competitive Position Score

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How this listing competes vs. active comps

Buyer Velocity Index

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Year-over-year buyer activity trend

What DPI Means

High DPI (70-100) = buyers are absorbing inventory faster than it lists. Sellers have leverage on price and terms. Mid (40-69) = balanced, both sides have signal. Low (0-39) = inventory stacking up, buyers control pace and price.

What CPS Means

High CPS (70-100) = your listing is strongly positioned vs. active competition (priced right, good $/sqft, fits the band). Mid (40-69) = competitive but not standout. Low (0-39) = priced or positioned in a way that loses to comparable active listings.

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Madison Method — Strategy Read

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02 — Buyer Band Activity

Where buyers are actually competing

Each band shows active listings, pending contracts, 90-day closings, and absorption rate. Your price band is highlighted.

Price Band	Active	Pending	Closed (90d)	Absorption	Demand

03 — Band Saturation

Is your price band already absorbed for this month?

Every price band has a historical monthly absorption rate. When current-month closings approach or exceed that baseline, the window for new listings narrows sharply.

12-Month Baseline

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sales / month

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This Month So Far

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closed

in your band

Saturation

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% of baseline absorbed

Madison Method — Band Read

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04 — Who You're Really Competing With

New construction inventory in your price band

Builders don't compete on list price — they compete on incentives. Rate buydowns, closing credits, and free upgrades effectively undercut your list by 3-6% without ever appearing in MLS. Knowing how much of your band is builder inventory changes what "market price" actually means.

Active in Your Band

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listings

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Builder Inventory

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new construction

in same band

Builder Share

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% of band is new construction

Madison Method — Builder Pressure Read

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05 — What Happens When You Misprice

Recent closings in your band that paid the mispricing tax

These are real closed sales in your price band that took 90+ days OR required a 5%+ discount from original list to clear. Same band. Same market. Different pricing strategy.

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Mispriced rate in band

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Avg DOM (slow)

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Avg discount from original

Madison Method — Pattern Read

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06 — What Each Path Actually Nets You

Three pricing strategies. Three net-to-seller outcomes.

List price isn't the same as take-home. Longer days on market means carrying cost compounds against you. Here's what each path actually delivers — after expected DOM, expected discount, and carrying cost.

Strategy	List Price	Expected DOM	Expected Sale	Carry Cost	Net to You

Madison Method — Net-To-You Read

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07 — Pricing Strategy

Three paths — and what the data supports

08 — Rate Impact on Buyer Pool

How current rates filter qualified buyers at this price

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Est. Monthly Payment

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Income to Qualify

6.875%

Current Conv. Rate

How to read this: each bar shows the share of households in that income band who can still qualify for the payment on this listing at today’s rate. 90% or higher = rate impact is minor, buyer pool is wide. 40–70% = rate is filtering out roughly half of that income tier — expect slower showings and tighter offers. Below 25% = rate has effectively eliminated this income band from the pool. Watch the top two rows — those are the buyers actually shopping at this price.

For demonstration purposes only — rates vary by borrower qualification, credit profile, and loan program.

09 — Market Signal

Live market metrics

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Active Listings

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Pending

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Closed (90 days)

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Absorption Rate

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Median DOM

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Months of Inventory

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Price Cut Rate: —

10 — AVM Comparison

Portal estimates vs. what the market actually shows

Pulling the third-party automated valuation — this will populate when the report runs.

11 — Comp Intelligence

Where this listing lands vs. closed-sale comps

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This Listing $/SqFt

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Market Median $/SqFt

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Position vs. Comps

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